Harvest Lark food bars were conceived on a small family farm in Kansas. The food bars, made from stone-milled whole grain are an all natural snack that’s both nutritious and satisfying. With distribution increasing for the brand, we were asked to redesign the identity and packaging system to create a stronger shelf presence. The brand refresh reflects the product’s humble beginnings in the heart of wheat country. A window showcasing the delicious, all natural ingredients was included to provide distinction and taste appeal.